Aug 2012 09

The new documentary from Urban Archipelago Films had it’s World Premiere on August 11 as part of the 2012 edition of the Fantasia International Film Festival. TOY MASTERS played to a packed house in Montreal where the screening was followed by a Q&A with filmmakers Roger Lay Jr, Corey Landis, and Robert Meyer Burnett which was moderated by Fangoria’s Editor Emeritus Tony Timpone.

The first review for the film is now up at FILM THREAT:

“The caliber of the interviewees, from people at all levels of Mattel, to J. Michael Straczyski to Filmation co-founder Lou Scheimer, is matched only by the astounding frankness of many of those interviewed. There isn’t an angle to the story that isn’t covered…
The filmmakers’ passion for the subject is evident throughout, making their decision to unobjectively include themselves in the narrative a strength rather than a weakness. While on the surface tackling a niche subject, Toy Masters goes a long way to show how something spawned, and later killed by, corporate greed can affect the lives of the many for years to come.”

Read more at FILM THREAT.
Watch filmmakers’ interview direct from the film’s premiere below: